Our Principles

Our Why

Making the World healthier and Happier

The purpose and unique value of our Company, our Distributors and our Employees, is to help people be Healthier and Happier through personalised nutrition and a proven business opportunity so that around the globe, every tomorrow is continually better.


Our How

Through Purpose-Driven Distributors Who Are Our Difference

Beyond products that deliver on their promises, our customers receive irreplaceable Knowledge, Encouragement, Respect. Supportive Coaching, Care, Community and amazing Opportunity. This is what our Distributors truly distribute. We are driven by their needs and energised by their passion.


Our What

To Create Inspiring Results for a Better Life

With effective products that taste great, Distributors who provide guidance along the journey, the support of an entire company full of enthusiastic employees, and an encouraging community, we can give people around the world a simpler path to a Healthier, Happier life.


Our Values

We Always Do What’s Right

When we look in the mirror, we see integrity, honesty, humility and trust. We reflect the belief that ethical is never optional. And we honour and respect each other, our Distributors, our customers, and most importantly, ourselves.


We Work Together

We Learn, we teach. We follow. We lead. We help one moment and accept help the next. We never stop collaborating which makes us unstoppable. We have fun. We keep things simple. We celebrate the individual, and the team, in each of us.


We Build It Better

We’re always looking up. Because that’s where the opportunity is. To Learn. To Grow. To Innovate. To excel and exceed. To be an agent of change in our communities. To turn an entrepreneurial spirit into daily inspiration as we make our customers’ lives – and ours – Healthier and Happier.

For over 30 years, Herbalife's history has reflected extraordinary personal success. From founder, Mark Hughes' original mission to the life-changing Distributor achievements, join us in sharing proud milestones toward helping people live better.
en-AU | 19/07/2019 4:29:44 PM | NAMP2HLASPX04